Autofocus: 2024 Audi Q8 Unveiled

The 2024 Audi Q8, Audi’s flagship SUV, is transforming with a strong emphasis on refined design and cutting-edge technology. The Audi Q8 is a mainstay name in the Most Luxurious SUVs segment, and these upgrades are meant to keep it competitive. This upgrade elevates the exterior aesthetics of the SUV coupe, highlighting its sturdy and sophisticated character. Audi caters to enthusiasts of a more dynamic appearance by presenting the S-line exterior package as an optional feature. What distinguishes the 2024 Audi Q8 is the debut of HD Matrix LED headlights, incorporating laser high beams for the first time in this model. These headlights showcase digital daytime running lights with customizable signatures. At the rear, the Q8 showcases digital OLED lights with four distinct designs. Adding new wheel choices, a diverse color palette, sophisticated interior inlays, and seats featuring contrast stitching reinforce the Q8’s position as a trailblazer among Audi’s Q models.

Revamped and Elegant: Exterior Redesign

The 2024 Audi Q8 showcases a distinctive and refined SUV coupe design that seamlessly aligns with the brand’s distinctive identity. Its sleek lines, expansive surfaces, and precisely defined volumes collectively contribute to a visually dynamic appeal. The balanced proportions, characterized by short front and rear overhangs along with an extended wheelbase, enhance the overall sporty and elegant stance. To amplify these features, a diverse range of exterior colors and wheel options are available.

The Audi Singleframe grille, now adopting an octagonal design, is adorned with vertical inlays, lending it a uniquely recognizable appearance. Depending on the chosen trim level, the inlays take on different shapes, facilitating easy differentiation between various versions. The newly integrated air intakes seamlessly blend into the overall design, contributing to the Q8’s assertive aesthetic. Audi has embraced a more minimalistic design philosophy, streamlining decorative elements for a cleaner overall look. In the base model, S line exterior package, and SQ8 TFSI, the underride guard, door attachment trim, and diffuser feature contrasting colors, underscoring the off-road character. Premium-quality exhaust tailpipes are now a standard feature across all Q8 versions. The S line exterior package, in particular, stands out with its prominently styled front bumper air intakes, adding to the model’s distinctive presence.

A Striking Singleframe: Unique Styling

The Audi Q8’s Singleframe grille is characterized by a unique color scheme that distinguishes it from the rest. For added personalization, the exterior can be tailored with the optional Black and Black Plus optics packages, introducing bold accents around the grille, side window trim, and front and rear bumpers. Furthermore, the Singleframe mask now features a sleek high-gloss black finish, enhancing the overall aesthetic with a touch of sophistication.

Innovative Lighting Technology: A Clearer Vision

In 2024, the Audi Q8 introduces cutting-edge lighting technology to enhance its overall driving experience. The integration of HD Matrix LED headlights, complemented by laser high beams, ensures unparalleled visibility on the road. These headlights not only feature digital daytime running lights but also allow for customizable light signatures, adding a personalized touch to the vehicle’s illumination. The debut of digital OLED rear lights in the Q8 enhances its premium status, providing a sophisticated and modern lighting solution at the rear. The captivating visual experience is further accentuated by a prominent LED light strip, integrated Audi rings, and black high-gloss trim, all contributing to a striking and distinctive appearance.

Modern Audi Identity: Two-Dimensional Rings

The Q8 takes pride in displaying Audi’s contemporary corporate identity through its two-dimensional rings. First introduced in the Q8 e-tron, these rings exhibit heightened precision in their design. The rings are prominently displayed in a contrasting white and black color scheme, with the option to choose dark gray in specific packages. Notably, the B-pillar serves as a canvas for identifiers that denote the model, derivative, and technology, ensuring that the Q8 is instantly recognizable and aligns seamlessly with Audi’s distinctive branding.

Personalized Lighting: Headlights and Rear Lights

The Audi Q8 comes equipped with standard LED headlights, delivering excellent illumination for your driving experience. For those seeking an upgrade, the option to switch to Matrix LED headlights is available. The advanced HD Matrix LED headlights incorporate Audi laser light and digitalized daytime running light signatures. This innovative feature allows you to select from four distinct light patterns using the MMI interface, providing a customizable and dynamic lighting experience. The Q8 also presents the option of digital OLED rear lights, complementing the headlights and contributing to the model’s distinctive character. These OLED rear lights showcase four digital light signatures, further enhancing the visual appeal of the Audi Q8.

Enhanced Safety and Style: Interior Upgrades

Audi has elevated the interior of the Q8 with its most recent update. In the base model, contrasting gray stitching on the seat trim is now a standard feature, adding a touch of sophistication. The decorative inlays have been expanded to include a diverse range of options such as Fine grain ash natural silver, Carbon twill matt, and Aluminum linear silver grey, specifically available for the S line sport package and SQ8 TFSI. For those looking to infuse personality into their Q8, Audi Sport GmbH introduces three new metallic finishes: Sakhir Gold, Ascari Blue, and Chili Red.

To enhance customization further, the wheel lineup has been broadened, presenting customers with five new designs available in sizes ranging from 21 to 23 inches. This expanded selection allows for a tailored and refined aesthetic, ensuring that the interior of the Audi Q8 is both stylish and personalized to the driver’s preferences.

Expanding the Infotainment Experience

The 2024 Audi Q8 brings forth an expanded array of apps, enabling passengers to seamlessly integrate popular third-party applications such as Spotify and Amazon Music into the infotainment system. With regular software updates and a growing selection of apps, users can enjoy enhanced customization options for their in-car entertainment experience. In addition to the standard features, the market-specific app portfolio for the Q8 includes notable additions such as 20-inch alloy wheels, a rearview camera, park and high beam assist, and the convenience key, further enriching the vehicle’s offerings for a comprehensive and convenient driving experience.

Audi’s Signature Handling: Suspension and Drive

Audi is renowned for delivering driving characteristics characterized by balance, solidity, control, precision, and effortlessness, and the 2024 Audi Q8 upholds these qualities across its suspension, steering, drive, braking, and control systems. The standard steel spring suspension with damper control ensures a consistently smooth and responsive driving experience. For those seeking additional options, the Q8 provides the choice of electronically controlled air suspension with adaptive damping or the adaptive air suspension sport (standard on the SQ8 TFSI).

The SQ8 TFSI comes equipped with all-wheel steering, further enhancing both safety and comfort. This feature reduces the turning radius at lower speeds by turning the rear wheels in the opposite direction of the front wheels, facilitating easier maneuverability. At higher speeds, the all-wheel steering turns the rear wheels in the same direction as the front wheels, contributing to improved stability. The comprehensive integration of these advanced systems ensures that the 2024 Audi Q8 delivers a well-rounded and dynamic driving experience across various conditions.

Powertrains for Every Preference

The Audi Q8 provides a diverse range of powertrains to cater to various preferences. Kicking off the lineup is the 45 TDI Quattro, equipped with a three-liter diesel engine delivering 231 PS and 500 Nm of torque. This variant accelerates from 0 to 100 km/h in 7.1 seconds, achieving a top speed of 226 km/h. Stepping up, the 50 TDI Quattro offers increased power, boasting 286 PS and 600 Nm of torque. It accelerates from 0 to 100 km/h in 6.1 seconds and reaches a top speed of 241 km/h.

For those inclined towards gasoline engines, the 55 TFSI features a potent six-cylinder unit delivering 340 PS and 500 Nm of torque. This version accelerates from 0 to 100 km/h in 5.6 seconds and boasts a top speed of 250 km/h. All V6 engines in the Q8 lineup are paired with an eight-speed tiptronic transmission, Quattro all-wheel drive, and incorporate a mild hybrid system, contributing to enhanced fuel efficiency and overall performance.


The Audi SQ8 TFSI elevates sportiness to new heights with its redesigned front apron, dynamic underride guard, and striking rear diffuser. The Singleframe grille features vertical L-shaped inlays, adding a sporty aesthetic. The exterior mirror housings, inlays, and side air intakes exude a sporty aluminum look, extending to the side skirt inlay in a consistent color scheme. To enhance style, the SQ8 TFSI offers the Black and Black plus optics packages.

Powering the SQ8 TFSI is a formidable 4.0 TFSI engine, delivering an impressive 507 PS and 770 Nm of torque. Paired with an eight-speed Tiptronic transmission and Quattro all-wheel drive, this potent engine propels the SQ8 TFSI from 0 to 100 km/h in a mere 4.1 seconds, reaching a top speed of 250 km/h. The engine’s unique firing order contributes to a distinctive and sporty sound. To enhance efficiency, the cylinder on-demand system selectively deactivates cylinders 2, 3, 5, and 8 in specific conditions, boosting fuel economy. An exhaust flap on each tailpipe modulates the sound based on load and rev speed, ensuring an exhilarating driving experience.

Exceptional Handling: Sport Differential and Active Roll Stabilization

To deliver an optimal driving experience, the advanced suspension package of the Audi Q8 includes the sport differential, a system that fine-tunes torque distribution between the rear wheels. This optimization significantly enhances handling, particularly in high-speed corners, contributing to a more dynamic driving performance.

Complementing this, the suspension package incorporates electromechanical active roll stabilization (eAWS). This innovative system utilizes electric motors on both axles to split the stabilizer into two halves. By doing so, it effectively reduces body movements on uneven roads, ensuring a smoother ride. Additionally, eAWS improves steering precision, particularly during sporty driving maneuvers, further enhancing the overall driving experience.

Choose Your Wheels: Stylish Options

The Audi SQ8 TFSI comes equipped with 21-inch wheels and 285/45 tires as standard, providing a balance of performance and comfort. However, for those desiring customization, there are options to upgrade to 21- or 22-inch wheels. For those seeking a more assertive presence on the road, Audi offers striking 23-inch wheels paired with 285/35 tires, making a bold statement.

Audi has introduced new 23-inch alloy wheels designed specifically to complement the SQ8 TFSI’s sporty appearance, adding to the overall aesthetic appeal of the vehicle. The brake system on the SQ8 TFSI features substantial discs measuring 400 millimeters on the front axle and 350 millimeters on the rear axle. For an extra touch of style, brake calipers are optionally available in red, featuring the distinctive S logo on the front axle, enhancing both performance and visual appeal.