Autofocus: 2025 Lincoln Aviator Reserve

Introducing the all-new 2025 Lincoln Aviator® SUV, where sophisticated design meets seamless connectivity. Experience the future with the Lincoln Digital Experience and embrace the freedom of BlueCruise hands-free highway driving technology, making its debut on the Aviator.

Lincoln elevates its renowned three-row SUV with a refined design ethos and a focus on immersive technology. Witness the evolution of the brand’s design language as the 2025 Aviator proudly flaunts its daring new facade, complete with a revamped grille, headlamps, and the option for sequentially animated daytime running lamp light strips, all contributing to its aura of authority.

Since its inception in 2019, the Aviator has been instrumental in shaping the identity of Lincoln, with its blend of sophistication and dynamic allure, attracting a new wave of enthusiasts to the brand.

“With the new Aviator, technology takes an even larger role in helping create a relaxing, luxurious space that our clients have come to appreciate and expect from Lincoln. With advanced, connected features like the Lincoln Digital Experience and BlueCruise hands-free driving technology, we are creating a new, digital sanctuary on the road.”

– Heidi Shaffer, director, Lincoln

Enhance your drive

The cutting-edge Lincoln Digital Experience revolutionizes the way clients engage with their Aviator, seamlessly integrating their favorite apps and services from Google and Amazon, alongside Apple CarPlay® via iPhone, and Android Auto™ using compatible Android™ devices.

From the instant clients step into their Aviator, it transforms into a personalized sanctuary, showcasing their preferred apps and content effortlessly accessible at their fingertips, enhancing every moment spent behind the wheel. Boasting an intuitive 13.2-inch touchscreen atop the center stack and a new 12.4-inch digital cluster screen, Aviator ensures an immersive and user-friendly interface.

Prioritizing voice commands, clients can effortlessly activate either the Google Assistant or Alexa for in-vehicle controls, enabling tasks like adjusting the temperature, navigating, or accessing entertainment options. With CarPlay, Siri’s tailored voice control streamlines driving interactions, from placing calls to navigating with Apple Maps.

Navigating city streets is a breeze with integrated Google Maps, providing real-time traffic updates, eco-friendly routes, and points of interest, accessible on both the touchscreen and digital cluster.

The Lincoln Digital Experience bridges the gap between the vehicle and the client’s digital life, offering access to streaming services like Spotify, Amazon Music, and Audible, along with embedded SiriusXM with 360L for a customized listening experience. Even while parked, clients can surf the web using the Vivaldi Browser app, or soon Chrome Beta, with the convenience of a Bluetooth-connected keyboard. Entertainment options expand with the ability to watch videos and stream favorite movies via YouTube, Prime Video, and more.

For productivity on the move, forthcoming video conferencing apps will allow seamless communication while driving, with audio access and video feed display for participants when parked.

Harnessing the power of 5G wireless technology, Aviator delivers lightning-fast connectivity, further enhanced with the Lincoln Premium Connectivity plan for an unparalleled in-vehicle experience. With over-the-air software updates, Aviator remains future-proof, continuously improving to meet evolving needs and preferences.

Standard in the Aviator is Lincoln Co-Pilot 360® 2.1, a comprehensive suite of driver-assist technologies featuring Evasive Steering Assist, Lane-Keeping System with Blind Spot Information System, and Lincoln Co-Pilot360 2.1 Vision. This advanced system incorporates a 360-degree camera, front and rear parking sensors, and Reverse Brake Assist for enhanced safety and peace of mind.

Adding to the convenience, Aviator now boasts a wireless charging pad conveniently relocated to the front-row center media bin, ensuring clients can easily keep their compatible mobile phones charged on the go. Additionally, multiple power outlets and USB ports in all three rows ensure uninterrupted connectivity for all occupants throughout their journey.

Hands-free highway driving

Aviator clients are poised to embrace the seamless convenience of hands-free highway driving with BlueCruise. By autonomously managing braking, acceleration, and steering tasks, BlueCruise elevates the driving experience to new heights, alleviating the stress of daily commutes or lengthy road trips and ensuring clients arrive at their destination feeling refreshed.

This innovative system incorporates advanced functionalities such as Lane Change Assist, enabling effortless lane changes with a simple tap of the turn signal when the path is clear. Additionally, In-Lane Repositioning subtly adjusts the vehicle’s position to create more space when navigating alongside adjacent vehicles.

For the first time in the Aviator lineup, BlueCruise comes standard on all models, offering four years of hands-free highway driving from the vehicle’s purchase date. With its integration into the Aviator, BlueCruise now extends its reach across the entire Lincoln portfolio, further enhancing the driving experience for Lincoln enthusiasts everywhere.

A new level of sophistication

The 2025 Lincoln Aviator exudes strength and confidence with its striking new facade, featuring a revamped contoured mesh grille inspired by the iconic Lincoln logo. Elevated slightly, the grille’s top edge aligns seamlessly with the redesigned LED headlamps, creating a cohesive and commanding presence.

Accentuating the vehicle’s width, the headlamps and daytime running lamp strips are elegantly integrated, with the distinguished Lincoln Star™ prominently displayed at the center of the grille. These dynamic light strips offer available sequential animations, extending a warm welcome to Aviator owners through Lincoln Embrace as they approach the vehicle, and gracefully transitioning into a restful state when the vehicle is powered off.

The Illumination Package, now standard on Reserve and Lincoln Black Label models, enhances both style and functionality with features such as an illuminated Lincoln star on the grille, adaptive pixel LED headlamps, speed-dependent lighting, adaptive bending lighting, and Lincoln dynamic signature lighting featuring LED daytime running lamps.

In addition to these enhancements, Aviator introduces two captivating exterior color options exclusively for Lincoln Black Label models: Cenote Green and Whisper Blue Metallic, further elevating the luxury and sophistication of the Aviator lineup.

“The new Aviator looks more planted with a more dynamic presence than ever before. The changes we made to our signature grille shows our laser-focus on details and design that pulls you in. And with our new lighting features which we call ‘jewelry,’ the Lincoln star comes to life and immediately catches your attention.”

– Kemal Curic, design director, Lincoln

More personalization and choice

Introducing the new Jet Package, available across all trims of the Aviator lineup, boasting distinct wheel designs tailored to each series. Premiere models showcase 21-inch bright-machined aluminum wheels with dark alloy-painted pockets, while Reserve models flaunt 22-inch black aluminum wheels. Stepping up to the Lincoln Black Label models, indulge in the exclusive 22-inch Ebony black bright-machined wheels, elevating the Aviator’s aesthetic appeal.

Across all trims, the Jet Package brings together a cohesive look with all-season tires and sleek black exterior accents, including grille inserts, fender and door badging, front and rear door spears, window surrounds, and roof rack side rails. Complementing these accents are body-color elements such as lower front and rear fascias, door cladding, and wheel lips, adding a touch of sophistication to the Aviator’s exterior design.

For those seeking an even more distinctive option, the available Lincoln Black Label Special Edition package offers a sleek black painted roof and 22-inch Ebony Black bright-machined wheels equipped with adaptive suspension. This package continues the theme of black exterior elements, including grille inserts, fender and door badging, front and rear door spears, window surrounds, and roof rack side rails, further enhancing the Aviator’s allure.

Aviator Reserve models elevate the interior experience with the introduction of four new captivating color schemes: Onyx, Light Space Gray, Harvest Bronze with Onyx accents, and Hot Chocolate with Onyx accents, providing clients with a range of luxurious options to suit their individual tastes and preferences.

Two new wheel designs

  • Standard – 20-inch bright machined aluminum wheel with Magnetic-painted pockets.
  • Available – 22-inch Ebony Black bright machined aluminum wheel with gloss black-painted pockets and center cap.

An Invitation to elegance

New for 2025, Aviator clients have the option to indulge in the exclusive Lincoln Black Label Invitation theme, drawing inspiration from the acclaimed design motif cherished by Navigator® enthusiasts. With sumptuous Black Onyx leather seating surfaces reminiscent of a meticulously crafted black paper invitation adorned with handwritten calligraphy, this theme sets the stage for an intimate and elegant ambiance, evoking the warmth of a refined celebration at home.

The Invitation theme boasts open-pore Khaya wood accents gracing the instrument panel and center console top panel, showcasing intricate dual-laser-etched designs that intertwine with the rich wood textures and luxurious Black Onyx leather surfaces. Delicately balanced abstract branches intertwine within gradated trellis structures, while a pergola-inspired perforation adorns the Savannah luxury leather seating surfaces in black, highlighted by detailed Brandy-colored stitching, adding a touch of sophistication to the interior.

Continuing its legacy, the beloved Lincoln Black Label Flight theme remains a timeless choice for Aviator enthusiasts in the 2025 model year. Harmonizing Luggage Tan and Ebony hues, this theme features dark full engine turn appliqués that pay homage to the vintage finish of early flight instrument panels, seamlessly blending heritage with contemporary elegance.

An immersive audio experience

The essence of the Aviator experience lies in transcending the daily grind and immersing oneself in a tranquil haven. Inside the vehicle’s expansive and airy cabin, horizontal lines dominate, creating a sense of spaciousness while minimizing visual clutter, fostering an atmosphere of serenity and relaxation.

Continuing its commitment to unparalleled audio excellence, the Lincoln Aviator offers the coveted Revel® Ultima 3D Audio System. Boasting 28 speakers strategically positioned throughout the cabin, this state-of-the-art system envelops every occupant in rich, precise, and multidimensional sound, transforming each journey into a premium, concert-like experience on the road. Pairing seamlessly with the available 30-Way Perfect Position Front Seats, the Aviator ensures maximum comfort and immersion for passengers.

In a new enhancement, second-row passengers now wield control over their auditory environment with the rear audio control screen, further elevating the Aviator’s commitment to providing a personalized and luxurious travel experience for all occupants.

Luxury comes standard

More of the features that Lincoln Aviator clients have said they value are now standard on the 2025 model. Standard features include:

  • BlueCruise hands-free highway driving for four years
  • All-new Lincoln Digital Experience
  • Lincoln Connected Service for one year
  • Lincoln Co-Pilot 360® 2.1 driver-assist features
  • Auto Air Refresh
  • Panoramic Vista Roof
  • Power, heated steering wheel
  • Heated, ventilated first-row seats
  • Wireless phone charging
  • Phone as a Key
  • 20-inch wheels
  • Adaptive Suspension
  • Class III Trailer Tow Package

Confident discovery

Built on a rear-wheel-drive architecture, with the option for Intelligent Four-Wheel Drive, the Lincoln Aviator presents a compelling blend of responsive performance and capability, setting a new standard in its class.

Powering the Aviator is a standard twin-turbocharged 3.0-liter V6 engine, mated to a 10-speed SelectShift® automatic transmission. With 400 horsepower and 415 ft.-lbs. of torque at its disposal, the Aviator delivers effortless acceleration and dynamic performance, boasting the highest standard horsepower and torque figures in its segment. Additionally, the Aviator offers an available Air Glide Suspension, enhancing ride comfort and providing a smooth and refined driving experience.

Manufactured at the esteemed Chicago Assembly Plant, the 2025 Lincoln Aviator is set to hit the market starting in the summer of 2024, offering discerning drivers an unrivaled combination of luxury, performance, and capability.